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Festive Flicker: A 15-Second Holiday Fashion Extravaganza
Project type
Launch Video
Date
November 2023
The Call
The call beckons for a captivating only 15-second reel fashion launching video that encapsulates the spirit of the holiday season, making every second count and every narrative unfolds seamlessly. The challenge lies in creating a visual journey that not only showcases the new holiday series but also resonates with the warmth, joy, and festivity of the season.
The Answer
These bite-sized moments are meticulously crafted to deliver impactful snapshots of the holiday narrative. From intimate morning scenes to dazzling dressing-up sequences, playful camera moments, and heartwarming phone calls, each second resonates with festive cheer. The climax unfolds at a glamorous cinema party, where the new series takes center stage in a bold and striking showcase. In this swift format, the videos not only introduce the fashion collection but also immerse the audience in the holiday celebration, making every moment count in this brief yet impactful visual journey.
The Skills
Creative Launch Video/ Instagram Campaign
